Helping users learn AI/ML services in less than a day.

Howser is an innovative guided learning path that streamlines the onboarding process for AWS AI/ML services. It offers interactive experiences, video introductions, labs, and related coursework, allowing developers to explore and learn AI/ML services quickly and effortlessly.

The client was

In the year

2023.

Visual Design

UX Design

Design System

Interaction Design

The problem.

Developers were drowning in a sea of fragmented AI/ML learning resources. They spent hundreds of hours navigating through search engines, forums, and tutorials before even starting to build. This fragmentation was slowing innovation and hindering the adoption of crucial AI/ML technologies.

Aligning on pain points with the team.

Aligning on the opportunity.

The solution.

We created Howser, a guided learning path that revolutionizes how developers learn AWS AI/ML services. Howser offers:

Interactive demos for services like Amazon SageMaker, Transcribe, and Bedrock
A unified storytelling framework across different services
A custom design system for visual consistency
Strategically mirrored UX for familiarity with production environments

All flows lead to the console to get users building.

Providing insights.

Helping users understand concepts.

All demos had to be interactive and story based.

Imagine what shoping with an AI stylist would be like?!

The impact.

Howser transformed the AI/ML learning experience from fragmented and time-consuming to streamlined and engaging. It's not just about learning - it's about experiencing, doing, and creating.

Learning time reduced from hundreds of hours to less than a day

Increased first-time user activations for AI/ML services
Positive customer feedback, praising the informative and fun approach
Developers now spend less time navigating resources and more time building

Choose your adventure. All demos guided usersr at the end.

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